Insights from the Propertymark Surrey Conference at Epsom Racecourse

This week, the Wills and Smerdon team had the pleasure of attending the 'Propertymark Surrey Conference' at the picturesque Epsom Racecourse. A highlight of the professional calendar, this event brought together industry leaders, experienced agents, and sector specialists to discuss emerging trends, legislative updates, and best practices for the property market.

 

From the engaging talks to networking with peers, not to mention a "bubbly" raffle prize win for James, it was a day packed with value for both the 'sales' and 'lettings' sectors. Here’s a summary of the day’s key takeaways and why choosing a Propertymark member agency like Wills and Smerdon makes a real difference when navigating the property market.

Propertymark is the UK’s leading professional body for estate and letting agents. Members adhere to strict codes of conduct and receive ongoing professional development, ensuring they are always at the forefront of industry changes. With qualifications from the National Association of Estate Agents (NAEA) and the *Association of Residential Letting Agents (ARLA), Propertymark-accredited agents are trusted to provide expert advice and uphold the highest standards of client care.

1. Emerging Legislation Updates
James Munro, Head of the National Trading Standards Estate and Letting Agency Team (NTSELAT), delivered an insightful session on forthcoming legislation affecting landlords, tenants, buyers, and sellers. With ongoing changes to rental reform and sales disclosure requirements, it’s more important than ever to work with an agency that stays on top of these developments.

2. Market Trends with Rightmove
Timothy Bannister, Director of Property Science Innovation at Rightmove, unveiled the latest housing market trends. His data-driven insights gave us a clear picture of how the Surrey property market is evolving, from shifting buyer priorities to price predictions.

3. Best Practices for Business Growth
Michael Day, Managing Director of Integra Property Services, shared actionable strategies for enhancing our customer experience and streamlining operations. His advice reaffirmed the importance of combining traditional values with modern solutions; a philosophy we embrace at Wills and Smerdon.

4. Digital Content and Marketing
Amanda O'Brien, Founder of Content for Estate Agents, emphasised the growing importance of digital storytelling. Engaging content and authentic connections with your audience are vital for standing out in today’s competitive market.
We have always embraced digital marketing and encourage all of our customers and clients to follow our channels.

1. Expert Knowledge
Propertymark agents are trained to understand complex regulations and provide clear, actionable advice. Whether you’re letting your first property or navigating a complex purchase, our team ensures a seamless experience.

2. Accountability and Standards
Members are required to follow stringent ethical guidelines, meaning you can trust our advice and service levels.

3. Continued Professional Development (CPD)
Events like the Surrey Conference are part of Propertymark’s CPD initiative, ensuring members like us remain equipped with the latest knowledge and skills.

At Wills and Smerdon, we pride ourselves on being a Propertymark-accredited agency. Events like the Surrey Conference not only enrich our expertise, but also reaffirm our commitment to delivering exceptional service to everyone we offer advice to. Whether you’re buying, selling, renting, or letting in Surrey, rest assured you’re in capable hands.

Get in touch today to see how we can help you navigate your property journey with confidence.
East Horsley: 01483 284141
Ripley: 01483 224343